The cost of a professional 360 virtual tour in London depends on several factors: the size of the space, the number of 360 portals required, the level of interactivity (hotspots, branding, embedded video, floor plans), and whether exterior areas are included.

As a rough guide:

• Smaller spaces (apartments, single gallery rooms, small offices) typically start from a few hundred pounds.

• Medium projects (hotels with multiple public areas, larger exhibitions, multi-room properties) usually fall into the mid-range.

• Larger or more complex projects (multi-floor venues, extensive branding, or international locations) are quoted individually.

I always prefer to give a clear, fixed quote after a short discussion about your requirements rather than using a one-size-fits-all price list. This way you know exactly what you’re getting. Feel free to get in touch with details of your space and I’ll provide a straightforward quote.

Shooting usually takes between half a day and two days depending on the size of the location. Editing, stitching and building the interactive tour typically takes 1–2 weeks. Turnaround can be faster for simpler projects when needed.

High-end tours are shot with professional DSLR cameras rather than consumer 360 cameras, giving significantly higher resolution, better dynamic range, and more natural perspective. They also include careful lighting control, custom branding, seamless navigation, and interactive features tailored to the client’s needs.

No. While I’m based in London and most of my work is here, I regularly travel across the UK and internationally for the right projects.

Yes. Every tour comes with embed code for your website and can also be published to Google Maps / Street View where appropriate. Hosting is included for the lifetime of the tour.

Yes. A large part of my work involves high-end 360 virtual tours for luxury hotels, galleries and cultural spaces. Recent projects include interactive exhibition tours for Japan House London and hotel tours for properties such as The Barai. These tours are designed to showcase atmosphere, detail and layout in a way that still photography alone cannot.

Matterport is a popular automated 3D scanning system that creates a dollhouse-style model. A professional 360 virtual tour (the type I produce) is shot with high-resolution DSLR cameras, giving superior image quality, more natural perspective, and greater flexibility for custom branding, hotspots, video and interactive features. Many clients choose the DSLR approach when image quality and brand presentation are the priority.

Good preparation makes a noticeable difference to the final quality of a 360 virtual tour. Because a professional 360 photographer captures everything in every direction, small details that might be easy to ignore in normal photography become very visible.

Here’s what I recommend clients do before the shoot:

1. Declutter thoroughly Remove personal items, paperwork, cables, bins, and anything that doesn’t need to be in shot. Clear surfaces so the space feels clean and intentional. This applies equally to hotels, galleries, offices and residential properties.

2. Lighting Turn on all available lights (ceiling lights, lamps, under-cabinet lighting, etc.). Open curtains and blinds where possible to bring in natural light. Replace any blown bulbs so lighting is even across the space.

3. Clean key surfaces Windows, mirrors, glass tabletops and shiny floors show every mark in a 360 image. A quick clean of these surfaces makes a big difference.

4. Position furniture and displays Make sure furniture is aligned and displays (especially in galleries or hotels) are properly set. Doors to areas you want included should generally be left open so the tour flows naturally.

5. Manage people and access Ideally the space should be as empty as possible during the shoot. If staff or visitors need to be present, let them know in advance so they can avoid walking through the areas being photographed. Movement can cause blurring or ghosting in 360 photography.

6. Decide which areas to include It’s helpful to confirm in advance which rooms or zones should be part of the tour. This is particularly useful for larger properties, multi-level galleries, or hotels with many public spaces.

I always walk the location with the client at the start of the shoot and can advise on the day if anything needs adjusting. Most preparation is straightforward and doesn’t take long, but it helps the final 360 virtual tour look polished and professional.

If you’re booking a 360 photographer in London for a hotel, gallery, exhibition or commercial space, I’m happy to send a simple checklist in advance so everything is ready on the day.

Yes. This is one of the strongest uses of professional 360 photography.

Temporary exhibitions (such as those at Japan House London) often only exist physically for a limited time. A high-quality 360 virtual tour allows the exhibition to live on indefinitely as an interactive online archive. Visitors can explore the full layout, view individual artworks in detail, and access information long after the physical show has closed.

I’ve created several of these for cultural venues. They work particularly well when combined with custom hotspots, pop-up information, and branding that matches the institution’s visual identity. The same approach works for pop-up installations, seasonal displays, and one-off events that clients want to preserve.